Goodbye iTunes - major changes for podcasts ahead

05/06/19

A recent Apple announcement is set to change the world of podcasts as we know it.

At the annual Apple Worldwide Developers Conference, it was announced that iTunes , which has been around since 2001, will no longer be available to make way for three new apps – Music, Podcasts and TV – as well as a few older ones. "Music will continue to be the home of users’ downloaded music libraries, as well as how they listen to music streamed from the Apple Music service; Podcasts will control which podcasts they’re subscribed to and offer access to the Apple Podcast directory; and TV will host all the TV shows and films users have downloaded." says Alex Hern

In a recent statement to its' customers, Apple detailed all the major changes and what we should expect in the coming months:

Apple Podcasts for Mac
Apple Podcasts for Mac will launch this fall. Members of the Apple Developer Programcan preview the new Apple Podcasts for Mac now. Apple Beta Software Programmembers will have access this summer. 

Search Enhancements
Apple Podcasts will allow listeners to discover shows based on audio transcripts, topics, and people. Moreover, show and episode pages will display images of hosts and guests. 

These features will first be available for selected top shows in English; more shows will be added later this year. Sign in to Podcasts Connect, if needed, to review the latest Terms of Service in order for your show to be eligible. 

Apple Podcasts Categories
Later this summer we’re adding top-level categories such as Fiction, History, and True Crime — as well as dozens of new subcategories. See the updated list of supported categories in Podcasts Connect Help. 

Here are some scenarios to help you understand if you should consider updating your show’s category:

New categories. We’ll be introducing new top-level categories such as Fiction, History, and True Crime. Additionally, dozens of new subcategories will be available. For example, Fiction > Drama.

Renamed categories. For clarity, some categories will be renamed. When possible, shows will be mapped to the updated category or subcategory value upon launch. For example, Sports & Recreation > Outdoor will become Sports > Wilderness.

Discontinued subcategories. Some subcategories will be discontinued. Shows with a subcategory that will no longer be available will still retain its top-level category. For example, Sports & Recreation > Professional will be displayed as Sports until a new subcategory value is added to the RSS feed.

You can make changes to your show's category now, and they’ll go live on Apple Podcasts later this summer. Contact your hosting provider for further support in implementing the updated Apple Podcast categories within your RSS feed.