Television viewing increases despite internet boom

20/08/10

Predictions the internet would kill television appear to be premature, if the figures out of the UK are anything to go by.

Just as movie cinemas survived the advent of home video, TV is booming despite the growth of digital media and popularity of social networks such as Facebook and Twitter.

Viewers watched an average of three hours and 45 minutes of television a day in 2009, 3 percent more than in 2004, according to the UK’s media regulator Ofcom.

TV continues to take centre stage in people’s evenings, boosted by the popularity of shows such as The X Factor, Britain’s Got Talent and Doctor Who.

New technology offered viewers an enhanced, easy-to-use viewing experience, with 15 percent of all viewing time spent watching programmes recorded on to a digital video recorder.

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